/ Caliber Index / Droga5
Droga5
Creative Agency · Premium creative (Accenture-owned)
B
Good (B) — Consultancy Caliber Grade
Droga5 was acquired by Accenture in 2019 for ~$475M. Strong creative reputation; founder David Droga departed for Accenture leadership 2021. Post-acquisition integration has produced senior-talent transitions; creative quality remains above category median.
80
Composite / 100
Where this grade comes from.
Outcome Track Record
B
Pricing Honesty
B-
Conflict of Interest
B
Talent Quality
B+
Methodology Rigor
B
Key events & disclosures.
- Accenture acquired 2019 for ~$475M
- David Droga departed for Accenture CEO 2021
- Multiple senior creative transitions
- Operating since 2006
/ Best for
Clients with Accenture relationships seeking creative integration with technology delivery.
/ Watch out for
Accenture ownership has produced senior-talent departures. Verify the team includes the partners promised at pitch.